Hi! I combine Service Design, UX Research to craft human-centered solutions that make complexity feel simple and meaningful.

I work with empathy, storytelling, and collaboration to connect people, ideas, and business needs. From research to actionable insights and functional implementation.

Human-centered designer,
Ux Researcher & Service Designer

Laura Espinel Arias

Projects

Selected work

Humanizing Care for Patients with Hereditary Coagulopathies.
New FFVV App – Redesigning the Business Ally for SEs

When patients don’t understand their care, they disengage. We designed a system where education, empathy, and experience meet

Ecosystem Mapping – Making the Invisible Visible
Real Time Feedback – Designing Alignment Before the Solution

We didn’t wait for the perfect solution, we designed collective learning with what we already had.

Our consultants don't live in silos — neither should our products. We made the whole ecosystem visible so decisions could finally connect

When your app is your office, clarity, speed and trust aren’t optional, they’re everything.

Workshops & Field Research

Connecting constantly with users to shape better experiences.

Let's Talk

if you like what you see and want to work together, get in touch!